West Palm Beach September 2026

8 W E S T PA L M B E A C H | S E P T E M B E R 2 0 2 6 COVER FEATURE Rob Posner and Dr. Xing Liu CEO AND CHIEF RISK OFFICER - NEWDAY USA PROFILES OF LEADERSHIP BEHIND THE MORTGAGE: HOW NEWDAY USA’S FINTECH DNA BUILDS VETERANS' FINANCIAL STRENGTH - By Dan Hauser | Photos by Neil Cohen Photography - O ver the past several years, West Palm Beach has rapidly emerged as one of America’s most dynamic centers for financial services and financial technology (FinTech). As investment firms, private equity companies, hedge funds, and technology innovators continue relocating to South Florida, the region has earned national recognition as “Wall Street South.” This momentum is attracting forward-thinking leaders who are leveraging artificial intelligence, advanced analytics, digital platforms, and data-driven insights to reshape the future of finance. Among the companies helping drive that transformation is NewDay USA, an organization more than 700 employees strong on a mission to provide thousands of veterans with the American dream of homeownership after they’ve sacrificed so much for our freedoms. Under the leadership of CEO Rob Posner and Chief Risk Officer Dr. Xing Liu, the organization is demonstrating that financial innovation can extend well beyond traditional banking by developing technology-driven solutions that enhance the financial well-being of America’s veterans. Their story reflects the broader evolution taking place across West Palm Beach, where visionary leadership, technological innovation, and a commitment to service are converging to define the next generation of financial services. The leadership team, including Posner and Dr. Liu, believes that value creation through data-powered innovation unlocks opportunities that benefit thousands of military families. Together with white- glove service, they’ve created a dynamic approach to serve the veteran community. These twin pillars enable NewDay USA to stay true to its founding principles of serving veterans while continually innovating to meet customers’ needs in a changing world. In fact, the company’s custom approach to data is designed to enhance, not replace, the human relationships that remain at the center of every customer interaction. They understand that buying a home is just one part of a bigger journey. Whether a military family is buying its first house, paying down debt, or saving for retirement, NewDay USA offers financial guidance that fits where that family is in life. Digital tools and predictive analytics provide greater convenience, transparency, and value for customers, allowing